Best Sellers

Our top favourites — and yours. Designed to support you wherever you are on your personal hair journey, lathered with a dose of confidence.

  • Overnight Boosting Peptide Hair Serum Overnight Boosting Peptide Hair Serum
    BESTSELLER
    4.8
    Rated 4.8 out of 5 stars
    4.8 Stars (139 Reviews)

    G•1 Overnight Boosting Peptide Hair Serum

    A lightweight, leave-on scalp serum that boosts growth and reduces hair loss by 60%.

    $75.00
    $75.00 $75.00
    BESTSELLER
  • The Growth Routine Kit
    KIT I SAVE 10%
    4.4
    Rated 4.4 out of 5 stars
    4.4 Stars (37 Reviews)

    The Growth Routine Kit

    4-step hair growth system powered by clinically proven BaicapilTM

    $176.40
    $196.00 $176.40
    KIT I SAVE 10%
  • Effortless Styling Kit
    KIT I SAVE 10%
    4.3
    Rated 4.3 out of 5 stars
    4.3 Stars (3 Reviews)

    Effortless Styling Kit

    An effortlessly easy styling duo for smooth hair, tousled texture and heat protection.

    $66.60
    $74.00 $66.60
    KIT I SAVE 10%
  • The Daily Growth Kit
    KIT I SAVE 10%
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (21 Reviews)

    The Daily Growth Kit

    A simple and effective daily ritual for fresh, healthy and thriving strands.

    $134.10
    $149.00 $134.10
    KIT I SAVE 10%
  • Overnight Boosting Peptide (2 Pack) Overnight Boosting Peptide (2 Pack)
    KIT I SAVE 10%
    4.5
    Rated 4.5 out of 5 stars
    4.5 Stars (11 Reviews)

    G•1 Overnight Boosting Peptide (2 Pack)

    Double-down on this fast-acting scalp serum for hair growth and less shedding.

    $134.10
    $149.00 $134.10
    KIT I SAVE 10%
  • Growth + Gloss Kit
    KIT I SAVE 10%
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (8 Reviews)

    Growth + Gloss Kit

    A power-packed pair to boost hair growth and instantly add shine to hair.

    $109.80
    $122.00 $109.80
    KIT I SAVE 10%
  • Growth Shampoo + Conditioner Kit
    KIT I SAVE 10%
    4.7
    Rated 4.7 out of 5 stars
    4.7 Stars (41 Reviews)

    Growth Shampoo + Conditioner Kit

    Cleanse and condition thinning hair to support hair growth and thickness.

    $66.90
    $74.00 $66.90
    KIT I SAVE 10%
  • Hydrating Cleanse Kit
    KIT I SAVE 10%
    4.9
    Rated 4.9 out of 5 stars
    4.9 Stars (13 Reviews)

    Hydrating Cleanse Kit

    A moisturising wash-day ritual for hair that needs a hydration boost.

    $108.90
    $121.00 $108.90
    KIT I SAVE 10%
  • Cleanse + Smooth Style Kit
    KIT I SAVE 10%
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (1 Review)

    Cleanse + Smooth Style Kit

    A daily three-step ritual for clean, hydrated hair and a smooth, frizz-free finish.

    $99.90
    $111.00 $99.90
    KIT I SAVE 10%
  • Cleanse + Texture Style Kit
    KIT I SAVE 10%
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (3 Reviews)

    Cleanse + Texture Style Kit

    A daily cleansing and styling ritual for healthy, touchable waves and texture – no heat styling required.

    $99.90
    $111.00 $99.90
    KIT I SAVE 10%
  • Typebea Sampler Kit
    KIT I SAVE 10%
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (4 Reviews)

    Typebea Sampler Kit

    A travel-friendly daily routine for healthy, thriving and effortlessly styled strands.

    $66.60
    $74.00 $66.60
    KIT I SAVE 10%
  • Grow + Smooth Styling Kit
    KIT I SAVE 10%
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (4 Reviews)

    Grow + Smooth Styling Kit

    Treat your roots and your lengths for longer, thicker and smoother hair with this fast-acting scalp serum and multi-purpose styling serum.

    $100.80
    $112.00 $100.80
    KIT I SAVE 10%
  • Grow + Texturise Styling Kit
    KIT I SAVE 10%

    Grow + Texturise Styling Kit

    Support healthy hair growth while creating soft, lived-in waves with touchable texture.

    $100.80
    $112.00 $100.80
    KIT I SAVE 10%
  • Hydra-Gloss Treatment Hair Mask Hydra-Gloss Treatment Hair Mask
    4.9
    Rated 4.9 out of 5 stars
    4.9 Stars (43 Reviews)

    G•4 Hydra-Gloss Treatment Hair Mask

    A weekly treatment mask to nourish, restore strand strength and enhance shine.

    $47.00
    $47.00 $47.00
  • Strength + Length Conditioner Strength + Length Conditioner
    4.6
    Rated 4.6 out of 5 stars
    4.6 Stars (24 Reviews)

    G•3 Strength + Length Conditioner

    The hyper-nourishment fine and thinning hair needs to boost softness and body.

    $37.00
    $37.00 $37.00
  • Strength + Length Shampoo Strength + Length Shampoo
    4.7
    Rated 4.7 out of 5 stars
    4.7 Stars (52 Reviews)

    G•2 Strength + Length Shampoo

    Detoxifying shampoo with salicylic acid and growth actives to gently cleanse without compromising care.

    $37.00
    $37.00 $37.00
  • Ultimate Styling Serum Ultimate Styling Serum
    4.7
    Rated 4.7 out of 5 stars
    4.7 Stars (12 Reviews)

    S•1 Ultimate Styling Serum

    Multi-tasking styling serum to smooth, control frizz and heat protect.

    $37.00
    $37.00 $37.00
  • Sea Salt Texture Mist Sea Salt Texture Mist
    4.5
    Rated 4.5 out of 5 stars
    4.5 Stars (4 Reviews)

    S•2 Sea Salt Texture Mist

    Hydrating sea salt mist for added texture, body and airdry styling.

    $37.00
    $37.00 $37.00
  • Pre-Wash Damage Repair Mask Pre-Wash Damage Repair Mask
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (8 Reviews)

    R•1 Pre-Wash Damage Repair Mask

    Pre-wash treatment mask with exclusive bond-building technology

    $47.00
    $47.00 $47.00
  • Damage Repair Shampoo Damage Repair Shampoo
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (6 Reviews)

    R•2 Damage Repair Shampoo

    Gently cleanse, hydrate and strengthen damaged hair.

    $37.00
    $37.00 $37.00
  • Damage Repair Conditioner Damage Repair Conditioner
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (6 Reviews)

    R•3 Damage Repair Conditioner

    Smooth frizz, support strength and deeply nourish dry strands.

    $37.00
    $37.00 $37.00
  • Intense Repair Leave-In Treatment Intense Repair Leave-In Treatment
    BESTSELLER Sold out
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (9 Reviews)

    R•4 Intense Repair Leave-In Treatment

    Hit rewind on hair damage for 80% less breakage after one use.

    $75.00
    $75.00 $75.00
    BESTSELLER Sold out